RankAtom Review 2024: My Honest Thoughts as an SEO Expert
RankAtom: a new kid on the keyword research and rank tracking block, with the promise of simplicity for SEO. As such, I have been playing with it for many weeks now — and in this review I will break down what exactly it is and my opinion on said product.
A 15+ years experienced SEO from the United Kingdom, always looking for easy to use & understand tools that make my keyword research and rank tracking better.
For many years those big players have been improving the keyword research and rank tracking landscape. They are functional but gray — not to mention complex and costly, too.
That was why I was so excited when I first heard about RankAtom last year. It positioned itself as an SEO tool powered by AI and machine learning that makes keyword research actionable, fast, and accessible.
As with all such claims, I am dubious initially, but still decided to properly test RankAtom at length and see whether it really does as it boasts.
In this comprehensive review, I will be covering its core features, pricing plans, as well as the pros and cons so you can understand whether RankAtom is the best SEO tool for you.
RankAtom’s Main Features
Following are some of thefeatures and functionalities incorporated in RankAtom:
Keyword Research
Figure out high potential keywords by examining search intent, monthly searches, CPC data.jsx
Topic, relevance, frequency and difficulty based keywords with filters and clustered.
Make Long Tail Keywords from the Seed Keywords
How to Extract Keywords from Google Autocomplete & Suggest
Rank Tracking
Monitor keyword ranks for your website and competitors
Custom module frequency (daily, weekly, monthly etc.)
Visualization tools for tracking progress
Rank movements and updated trends
Competitor Analysis
Review the sites ranking for your focus keywords
Get competitor weak spots and optimisation opportunities in the blink of an eye
AI and ML Powered
Utilizes machine learning for enhanced keyword data
Content-Optimierung durch BERT Semantische Analyse
Cloud Based
No need to install, RankAtom is a web app that runs inside any of your devices.
Ease to handle large keyword databases
These are just handful of the features that separate RankAtom from your typical SEO tools. The keyword research & rank tracking, mixed with some AI/ML capabilities as well as a genial user interface really hooked me.
So without further ado, let’s dive straight into the advantages and disadvantages of this supposedly best SEO tool.
RankAtom Pros
Clean and intuitive UI: The interface is simple, straightforward, and very easy to work with. It can be used by any seo from the get go.
Quick results — A typical keyword research and rank tracking can be done REALLY fast. Based on my personal comparing tests, the data for volumes and ranking figures also appears to be rather reliable with Ahrefs.
Great value — competing with monthly charges on similar top tools, the one-time lifetime payment is really good.
Covers the essentials – Does what you want it to do as a rank tracker & keyowrd research tool
Artificial Intelligence: A little extra brain power from machine learning and semantic analysis in the ML Layer helps.
Cloud based- No installation required Seamlessly use it on every device.
SLAs: guaranteed uptime and page load speeds for peace of mind.
Developers are also actively involved — the founders often ask for feedback and constantly release updates.
RankAtom Cons
No utility is totally excellent, and RankAtom has a few disfavours as effectively:
A lower keyword database – The keyword volumes are similar, but not as good as you would get with SEMrush and Ahrefs.
Backlink analysis : It would be unfair to expect backlink tracking and analysis from a tool that specializes in on-page SEO.
Tier 2 is expensive – There is a high jump in cost from tier 1 to 2 Mid-range plan would be good.
Hits limits quickly — if your needs are large, the monthly queries limit may be reached very fast.
Technical problems: experienced some rare bugs and UI issue The support fixed this really fast.
Both of these various Pros and Cons with RankAtom which I experienced. It gets the basics right, but there is room for improvement.
Key Takeaways
RankAtom simplifies the setup of keyword research and rank tracking for beginners with an intuitive interface.
There is something that the AI/ ML capabilities can enable on all platforms, built by this team.
Compared to monthly subscriptions, one-time payment plans represent an even better return on investment.
Drawbacks of this tool are that, it has a smaller keyowrd database and also few rank tracking omissions.
With that said, it works well for beginners and businesses alike and therefore may be worth a try.
Now it is time to dive a little deeper into how to use RankAtom for keyword research and rank tracking.
Case Side by side: Regex vs RankAtom — Keyword legwork
Keywords research become so simple with features like filters and comparison in RankAtom. Here, we will see how it works.
Simply type in a seed keyword or phrase to get started with your keyword research. Eg: content marketing tips
The interface will quickly show a range of extra related keywords with key metrics, such as search volume, CPC and competition etc.
From there, you can filter and sort the keywords based on volume, difficulty, CPC and more. Because of this, you can easily spot the high possibility for a winner.
The “Compare” view shows you your keywords side-by-side for volume, CPC, competition and more. Excellent in identifying the winners.
Each time you add the keywords to a project, they are grouped for easy tracking and exports. You can have multiple projects and create one for each site/client/campaign.
The questions tab works great for finding conversational long tail terms and phrases by discovering the queries that people are typing on search results. Very handy for content ideas and topics.
In the end, RankAtom categorizes keywords into various clusters by employing AI & ML. Every cluster of keywords is a topic making it easier to create top content for.
In the simplest form, RankAtom is a keyword research done easy. With the filtering, comparisons and AI part, surfacing good keywords is easier.
Rank tracking and analysis [Hands on]
RankAtom is plain sailing when it comes to tracking ranks:
The first step you take is put the urls in projects that you want to monitor ranks. There are hundreds of URLs per project
You put a location (a city, or a county) and keyword you want to monitor ranks. It is there to simulate the search and fetch ranking data.
You can choose to run the tracking daily, weekly or monthly. You should track on daily basis to see all ranking movements.
The progress tracker is a bomb graphical representation of how your keywords have been performing over time. Patterns and trends are crystal clear.
You can also find keywords you rank for, and then put a competitors URL to check if they rank for the same set of keywords. This exposes ways to outshined them by optimizing pages even more.
In terms of rank tracking, RankAtom serves as a solid and user-friendly solution. The visualization and tracking of competitors are the best part of this tool to see where you stand.
Key Takeaways
It is easy to add URLs and keywords, as well as the logical grouping of these under campaigns.
Variable, from daily (great for keeping current on any updates to the data)
Chart rank tracking Process colors make patterns very easy to spot.
Competitive rankings show you where they are beating you.
But let’s see a few other instances where RankAtom could become a better solution than competitive options.
Some open questionsSuch as — Why would you want to use RankAtom, if at all?Should I Replace My SEMrush or Ahrefs Subscription with RankAtom?
I tested RankAtom with two of the best SEO tools — SEMrush and Ahrefs. Here are some key findings:
RankAtom is easier to learn for beginners compared to the steep learning curves of SEMrush and Ahrefs. It takes 15-20 minutes to start using it productively.
You will get much better value out of long-term payment plans than the one-time payment plans. SEMrush: $3,990/year | Ahrefs: $3,600+/year.
I have had fewer issues with RankAtom than SEOJet and it is much faster. SEMrush and Ahrefs use mammoth databases══ slows them down.
If you were looking at RankAtom for just keyword / rank results (which I was) — it delivers as good of results you get from the established players. With their rank tracking feature specifically, it feels like it has not been updated for ages.
Not surprisingly, both SEMrush and Ahrefs have significantly larger keyword databases. They are more elaborate in terms of links analysis as well.
So to summarize, RankAtom is more user-friendly, faster, and a lot cheaper than its popular competitors. But, they still hold the #1 position in database size and #2 in backlink analysis.
Key Takeaways
RankAtom is least complex to learn when it comes of SEMrush and Ahrefs.
An easy way to pay for the program all at once (which is much cheaper than a yearly subscription).
It performs on a par with the basic rank tracking functionality of SEMrush and Ahrefs.
The more advanced tools have larger databases and can do better backlink analysis.
Then, we will look at the RankAtom FAQs.
Frequently Asked Questions
Q14: Does RankAtom Provide a Free Trial?
Q: Does it truly have 7-day free trial for all key features? You have to input your email ID for getting trial access.
Q: Can I track international/local ranks?
A: Absolutely. Flexibly select the language and location to monitor keywords in Google search results around worldwide.
Q: Is there any refund policy?
A) Finally, if you are not satisfied with RankAtom in 60 days, they offer a full refund of your money so you have plenty of time to try it out.
Q: Can it be used for International keywords?
Q: Is it that RankAtom enables (It allows to…) research & track keywords Globally for many regions and languages?
Q: Will I be able to track rankings on Bing and other search engines?
Q: Does it support any keyword tracking or rank monitoring for other search engines aside from Google? It is not available yet in Bing or other places.
Q: Is there a mobile app?
Q: Is RankAtom available for download? But it works on mobile browsers like a charm.
Hopefully these FAQs answer a number of questions you might have regarding RankAtom and what RankAtom do.
Conclusion and Recommendation
But now after a few weeks of direct experience, how does RankAtom land in my list?
It has all the basic rank tracking and keyword research needs of an SEO covered. Very beginner-friendly interface At a price lower on the scale as compared to many of the top pricing tools charging thousands a year.
RankCenturion offers awesome value for SEOs just getting started. It is easy to use, quick and accurate — making it a great playground for newbies.
There are clearly unique advantages offered by the machine learning and AI infusions not seen anywhere else. It will start to outperform traditional SEO suites as the algorithms becomes more powerful.
I would like a bigger keyword database though. More advanced SEOs who are dealing with larger clients might find volumes lacking compared to SEMrush or Ahrefs.
The rank tracking is similarly keyword focused — it does not encompass backlink tracking, or more broad organic visibility. More features can make it at best!
However, its pretty perfect for what RankAtom is aiming to provide, which is a more simplified take on keyword research and rank analysis.
Responsive Founders — They genuinely care about the users and update regularly based on user feedback. Looking forward to see where RankAtom grows from here.
In short, RankAtom is a strong recommended choice if you are just getting started off as an SEO or having smaller clients. Its low price of entry and ease of use make it a great tool for you to dip your toes in with search optimization.
Visit RankAtom on AppSumo to give the tool a try! As always, let me know if you have any questions!!